www.soho.ca
For Businesses on the Grow - Toronto, ON | Fall 2010
Presentation Title: Gaining market share in the so-called "Recovery" Just because the recession has been declared "over" doesn't mean the period that follows will be kind or gentle. Marketers still face tight budgets and too many competitors. In this keynote session, entrepreneurship and marketing expert Rick Spence will offer leading-edge stories, tips and strategies to help your organization beat its rivals to the punch and gain share in an unforgiving market. Among his insights: how to learn everything you possibly can about your customers' buying decisions; aligning your employees behind inspirational goals; alternatives to reducing your prices; and "Stop snickering at social media – building a community is your job." Using lessons from past recessions and current business success stories, Spence combines big-picture strategies with practical, easy-to-manage tactics that you can put to work right away.
Limited seating! Dress Code: Business casual / Business formal
* Speakers/Times subject to change.