SOHO - Where Growing Businesses Connect(tm) - Logo

 
About SOHO

For years we’ve struggled with how best to explain what we do. The simple fact is our company and business model are unique and we don’t know of any direct competitors to draw comparisons to. Basically, we are one of Canada’s leading marketing and lead generation companies for small and medium business (companies with less than 50 employees).

Over 14 years, we’ve been lucky to acquire over 35,000 small businesses (subscribers) who have opted in to receive our free email newsletter (SOHO eNews) that goes out every week. About 15,000 of these subscribers are paid members of SOHO which means they receive complimentary and discounted marketing opportunities with us such as:

  • banner & classified ads in our eNews or website
  • display tables at our events
  • access to incredible savings and discounts from our benefit partners on key business essentials
  • free or reduced rates on SOHO and industry partner events.
Through the website and newsletter we connect our members and subscribers to valuables tools, resources, product & service offerings, events and opportunities to help grow their business.

Besides connecting with our customers across Canada online, we also hold exciting events that are fun, interactive and facilitate great networking and learning opportunities. Our signature event is the Annual SOHOSME Business Conference and Expo held in Toronto, Vancouver, Ottawa and Calgary that together attract over 9000 small and medium businesses to a great day of learning, networking, and connecting to key business essentials through exhibits and displays. We could go on and on about all the creative ways we reach and stimulate small business, but what it really comes down to is that if you’re a small business, or if small business is an important target market to you, SOHO is the channel you need to complement and maximize on your marketing efforts and objectives. We hope you enjoy our site and encourage you to fill out one of our Request For Information (RFI) Forms to have one of our team members contact you directly for more information.

Our Story

In 1996, Moe Somani recognized the need to service the growing SOHO (small office home office) marketplace. Specializing in the delivery of unique benefits, he worked with corporate service providers to create special savings programs on key business essentials previously not available to small business. The SOHO™ Membership was born providing small business an affordable way to access group benefits and corporate rates to help them save time and money.

In 1997, with a growing demand by small business to market and network, SOHO expanded its services to including small business events and conferences which allowed small businesses to connect with business professionals, executives and entrepreneurs and expand their network of contacts. In 1997, along with various busines networking receptions, the Annual SOHO Small Business Conference was born to provide valuable tools, resources and networking opportunities during Small Business Week.

In 2000, SOHO continued to expanded it services to include the SME (small and medium size enterprise) marketplace, again recognizing the needs of these businesses and their people, that were not being addressed in the marketplace. The annual conference changed it's name to the Annual SOHO-SME Business Conference & Expo. Going into its 9th year, this special event during Small Business Week is recognized as the premiere event for small and medium size businesses,

By 2003, SOHO serviced over 20,000 small and medium size businesses, provided an average of 4,000 online leads per year to businesses and attracted an average of over 5,000 business professionals, executives and entrepreneurs to its events. The company added Events Management and Planning Services to it services which provides unique business-to-business planning, cordination and marketing of corporate and business functions.

Today, SOHO is recognized as the leading marketing, lead generation and special events organization experiencing exponential growth to meet the needs of SOHO's, SME's and corporate service providers.

SOHO's primary aim is to deliver:

  • the most unique products and services to the SOHO-SME marketplace allowing them to succeed in today's highly competitive marketplace
  • proven marketing and lead generation services to business-to-business service providers which allow them to maximize their results
  • organize the most valuable business events with access to networking, tools, resources, education and opportunity to market products and services
  • create the most positive experiences between buyers and sellers

We thank you for visiting us online and look forward to working with you and your company in the near future.

SOHO's Business Resource
Centre: Savings and offers for your business
Travel, Insurance, Auto, Business Benefits
CPSA TravelSave Save upto 60% on Hotels, 2.4 cents/litre on car fuel, 15% off car rentals, 20% off FedEx...
Tradeshow Marketing & Displays
The Portables Up to 15% savings on Tradeshow Booths/Displays /Large Format Printing
Wireless/Phone/Internet/TV
Rogers logo NewGet up to 100 Bonus Minutes per month**
Business Phone/Internet Package/TV
Rogers logo NewBusiness Phone, Internet Package, TV
Office Products / Supplies
Grand & Toy logo Office Supplies, Interiors, Printing
NEBS DELUXEPINPOINT Business Cheques, Full Colour Printing, Holiday Greeting Cards & Calendars, Payroll Services
Banking / Payment Card Services
Visa NewVisa Savings for Business* Program
TD Canada Trust NewSmall Business Banking
Fax/Voice Over IP
SRFAX Fax to email
Domain Name / Web Hosting
Rebel Networks Special Rates on Website Hosting
Motivation / Team Building Events
The PowerWithin Special rates on PowerWithin Events
Airport Parking
PARK'N FLY - Airport Parking Free Parking for 2 days, Plus 20% Off Future Visits
Hotel Rooms Vancouver
Georgian Court Hotel Corporate Rates on Hotel Rooms in Vancouver
*/®/TM Registered trademark of Visa International Service Association; Visa Canada is a licensed user.
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