9:45am

Doors open to the Main Conference & Tradeshow

10:00am

Entrepreneur / CEO Spotlight
This interactive Q&A session will share valuable tips, ideas and advice on successfully managing and growing your business.

11:00am

Featured Seminar Workshop
Planning for Success – A Business Plan That Works
Both new and established businesses need help in a tough marketplace. The key is to have a plan that’s clear and actionable. This presentation covers key factors in creating a sound business plan, what banks look for in a business plan, setting benchmarks and tracking progress.

Norman Attridge | Senior Manager in Small Business Banking
TD Canada Trust

1:45pm

Keynote Presentation
Marketing and Mastery
If you’ve ever planned and executed a marketing plan and came up short in your results, then you’d know that success in marketing is not obvious.  Here’s the perfect opportunity to learn step-by-step instructions from one of Canada’s top business and success trainers on how to create, implement and monitor your next campaign using up-to-date internet marketing and social media strategies that work! This is an in depth, interactive and enlightening presentation that you will absolutely not want to miss!

Paul Tobey | CEO, Training Business Pros

Keynote Presentation
How to market your business in the changing world of media
The changing world of media has created a new kind of customer: on the go, hard to reach, harder to sell. They’re searching for businesses like yours on the web, in print directories and via their smartphones. To be found, you need to be where they’re looking.
Platforms like blogging, Facebook, Twitter and mobile are changing the way people connect with information and how you should be marketing your business. 
In this how-to session, Nicolas Gaudreau, Vice-President — Digital Media  from Yellow Pages Group will share practical tips to help your business be found by people who are ready to buy from you, wherever they're searching.
Here’s a preview of what to expect:

• Observations about the changing world of media
• How to position your business to buyers when they search
• Practical tips on how to be found with the message you want people to find
• LinkedIn presence
• Facebook presence
• Search results and web pages

Keynote Presentation
How to Do Business with the Federal Government
Learn about the fundamentals of selling goods and services to the Government of Canada. This seminar provides information on how the government does its buying and how to find opportunities to bid on Canadian government purchases. An introduction to the MERX and SRI systems is included.

Ravinder Rakhra | Regional Director, Office of Small and Medium Enterprises, Public Works and Government Services Canada