SOHO | SME Expo - Vancouver, Toronto, Ottawa, Calgary

	Entrepreneur / CEO Spotlight Special interactive interview with Canada's leading entrepreneurs. Time: 10:00am - 10:45am Presented By: Markus Frind \| CEO and Founder, Plenty of Fish On of Vancouver's most successful online entrepreneurs. John DeHart & Ken Sim \| Nurse Next Door Ernst & Young Enterepreneur of the Year Award Winners Mike Agerbo \| CEO, Blink Media & TV Host, GetConnected TV A great opportunity to connect with Canada's leading entrepreneurs. An interactive session with Q&A... learn from their great business stories, their challenges, their successes and more!
	Planning for Success – a business plan that works	Sponsored By:
	Time: 11:00am - 11:45am, Main Conference & Tradeshow Program Presented By: Norman Attridge \| Senior Manager in Small Business Banking, TD Canada Trust Both new and established businesses need help in a tough marketplace. The key is to have a plan that’s clear and actionable. This presentation covers key factors in creating a sound business plan, what banks look for in a business plan, setting benchmarks and tracking progress.
	Facilitated By: JoAnne Ward \| CEO & Founder, Grow Forward Business Consulting Grow Forward is a vibrant Canadian company committed to assisting small businesses leaders to grow, build, and strengthen their business or non-profit society.
	The World Has Gone Social and That’s Why Businesses Need to Harness the Power of Friends Influencing Friends Time: 12:00 noon - 1:30pm, Keynote Lunch Program Presented By: Alfredo Tan \| Senior Director at Facebook	Sponsored By:
	Welcome Remarks by Leslie Roberts \| President, GoForth Institute Dr. Leslie Roberts’ leadership role on Canada’s entrepreneurial landscape is the result of a lifetime dedicated to fostering the most fundamental elements of new business and community growth.
	Marketing and Mastery Time: 1:45pm - 2:30pm Presented By: Paul Tobey \| CEO, Training Business Pros If you’ve ever planned and executed a marketing plan and came up short in your results, then you’d know that success in marketing is not obvious. Here’s the perfect opportunity to learn step-by-step instructions from one of Canada’s top business and success trainers on how to create, implement and monitor your next campaign using up-to-date internet marketing and social media strategies that work! This is an in depth, interactive and enlightening presentation that you will absolutely not want to miss!
	Facilitated By: Sandy Chernoff \| Owner, Soft Skills for Success Soft Skills for Success is a consulting and educational business providing customized training programs.
	How to market your business in the changing world of media Time: 2:45pm - 3:30pm Presented By: Nicolas Gaudreau \| Vice President – Digital Media for Yellow Pages Group The changing world of media has created a new kind of customer: on the go, hard to reach, harder to sell. They’re searching for businesses like yours on the web, in print directories and via their smartphones. To be found, you need to be where they’re looking. Platforms like blogging, Facebook, Twitter and mobile are changing the way people connect with information and how you should be marketing your business. In this how-to session, Nicolas Gaudreau, Vice-President — Digital Media from Yellow Pages Group will share practical tips to help your business be found by people who are ready to buy from you, wherever they're searching. Here’s a preview of what to expect: Observations about the changing world of media How to position your business to buyers when they search Practical tips on how to be found with the message you want people to find LinkedIn presence Facebook presence Search results and web pages
	Facilitated By: JoAnne Ward \| CEO & Founder, Grow Forward Business Consulting Grow Forward is a vibrant Canadian company committed to assisting small businesses leaders to grow, build, and strengthen their business or non-profit society.
	How to Do Business with the Federal Government Time: 3:45pm - 4:30pm Presented By: Ravinder Rakhra \| Regional Director, Office of Small and Medium Enterprises, Public Works and Government Services Canada Learn about the fundamentals of selling goods and services to the Government of Canada. This seminar provides information on how the government does its buying and how to find opportunities to bid on Canadian government purchases. An introduction to the MERX and SRI systems is included.
	Facilitated By: Sandy Chernoff \| Owner, Soft Skills for Success Soft Skills for Success is a consulting and educational business providing customized training programs.