• Web, Email Marketing & Social Media
• Strategy, Branding & Customer Service
• Sales and Business Development
• Business, Finance, & Taxes

• Business Credit & Credit Card Debt
• Coaching, Organization and other articles
• Telecommunications
• IT & Security

How to Build a Better Banner Ad
Lisa E. Phillips, Senior Analyst, eMarketer
Year-End Tax Savings Tip
Pity the standard banner ad, the workhorse of the webpage. It does not dazzle with video or rich media or annoy visitors by popping up or under other content.

Get Rid of that Fax Machine and Expensive Fax Line
By Daryl Engelman, President & CEO of Network Telsys Inc.
In today’s economy, everyone is looking for ways to cut costs

15 Year End Business Tax Saving Strategies
By Mrs. Wendy Willis, President, Integrated Business Management Group Inc.
Source:  Integrated Business Group Inc.

Benefits of Email Marketing
Growing the value of your customer relationships while also converting new prospects can be a tough challenge. But the effectiveness of today’s email marketing tools now makes it surprisingly affordable.

Social Media Is Greater Marketing Priority for Small Businesses
The businesses surveyed overwhelmingly considered word-of-mouth the most important marketing tactic for finding new customers, but that figure includes discussions that take place both online and offline. Websites and email marketing followed as the only other tactics a majority of small businesses said were “very important.”

Paying the Most Effective Compensation to yourself, relatives, employees and shareholders
Mrs Wendy Willis, President, Integrated Business Management Group Inc.

10 tips for your company to have a successful social media/marketing experience
By Steve Outling, Source:  White Paper “Enabling the Social Company”

More Time Spent on Social Media than Email Worldwide

Email is the most common daily activity, but social media racks up more hours.

SOHO interviews Ali Asaria, CEO and Founder of Well.ca

Interview by Moe Somani, President/CEO, SOHO Business Group

The Top 10 Ways to Get Past Voicemail and Reach More Decision-makers
Source: CPSA

10 tips for better trade shows
Tradeshows are recognized as one of the leading marketing tool for companies interested in targeting customers directly.

Increasing Business at Tradeshows
If you are exhibiting at a tradeshow, you want to make sure your customers know you are going to be there and that they will visit your exhibit. Following are some easy steps that will help your customers find out about your exhibit and entice them to visit your display.
Source:The Portables

The Effective Use of Promotional Items at Tradeshows
When you exhibit at tradeshows do you give out promotional items to visitors?

7 Steps to a Successful Social Media
Source: Search Engine People

Google Analytics for Small Business: Key Stats To Look For
Source: Search Engine People

Six Reasons Your Competitor’s Sites Outrank Your

Site On Google
Source: Search Engine People

Capturing Small-Cap Investors
Source: Yahoo!

Marketing Firm Builds Brand Easily
Source: Yahoo!

Out of Africa: Strategic Decision for Kensington Tours
Source: Yahoo!

Search Engines 101: Optimizing Your Site's Rankings Search Engines
Dave Watson | The Server Room | Webnames.ca

7 Essentials for a Great Website
Grand & Toy
Regardless of where you turn to design and market your website investment, there are several key essentials to keep in mind when building an effective web presence. If you want your website to generate action, think about how each component of your website will get your customer through the sales lifecycle – to capture their interest, create desire and generate action.

Service Oriented Architecture (SOA) and Specialized Messaging Patterns
Duane Nickull | Senior Technical Evangelist | Adobe Systems, Inc.

Permanent Search Engine Ranking Q&A with Ryan Holmes
Invoke Media

Pay-per-click Advertising: Search Engine Optimization's New Rival
Sheena Daniels | The Server Room | Webnames.ca

Email Privacy Laws: What are these laws? How will they affect me?
John Boon | Intelquest Ventures Inc.

Websites, Web Applications and Web Productivity Tools : Which one is right for you?
Morgan Burke | Exware Solutions

Static or Dynamic Website? Q&A with Ryan Holmes
Invoke Media

Get the Domain Name you always wanted! It seems as though the word is finally out on .INFO domains
Domain People

.MOBI Unlocks the Full Potential of the Mobile Internet
Domain People

Online & Computer Security - Protecting Customer Data is the Law!
Ryan Rigby | Nerds OnSite

Back Ups That Make a Difference
David Vladar | Vice President of VCS Vault

Web Productivity - Is Your Website Working For You
Morgan Burke | Exware Solutions

Translation and Interpretation Expert Gets the Word Out
Source: Yahoo!

There’s a lot of ‘room’ for Yahoo! Search

Marketing at the Marriott
Source: Yahoo!

A One-Two punch with Pinpoint Selling
Source: Yahoo!

Trump Ocean Resort Leverages Geo-Targeting
Source: Yahoo!

Success with Search
Maor Daniel | Yahoo! Search Marketing Canada

How to use trade shows to gather market intelligence
Source:Hanif Muljiani –The Portables Exhibit Systems Ltd.

The Lifetime Value of a Customer - Understanding the Value of Your Customer Base
Source: Success Unlimited Articles By Robert Ciccone

Direct Response: The Key to Effective Marketing (Part 1 of 2) - How small businesses get the best results from Direct Response Marketing | Source: Success Unlimited Articles By Robert Ciccone

Direct Response: The Key to Effective Marketing (Part 2 of 2) - How small businesses get the best results from Direct Response Marketing | Source: Success Unlimited Articles By Robert Ciccone

Smart Marketers Pass the Test - The importance of testing your marketing approach
Source: Success Unlimited Articles By Robert Ciccone

Defining Your Unique Edge (Part 1 of 2) - Developing a Unique Selling Proposition or Extra Value Proposition
Source: Success Unlimited Articles By Robert Ciccone

Defining Your Unique Edge (Part 2 of 2) - Developing a Unique Selling Proposition or Extra Value Proposition
Source: Success Unlimited Articles By Robert Ciccone

Take Note: 8 Key Ways To Say "Thank You" To Customers
Andrea Nierenberg

Direct Mail is Cost Effective and Easy to Do
Pitney Bowes

Cashing in on 2010 Olympics
by Sam Cooper |The Province | Source: Financial Post

Start using Direct Mail to build your Brand Identity
NEBS

The Positioning Funnel
NEBS

Using Promo Products to Attract and Keep Customers
NEBS

So you want to talk about Branding?
Alan McLaren | Infinity Communications Inc.

The Age of Anxiety
Source: CPSA

5 Characteristics of Successful Salespeople
Source: CPSA

Your Quote-to-Close Ratio (Part 1 of 2) - 4 Quick Tips to Convert Prospects to Clients

Your Quote-to-Close Ratio (Part 2 of 2) - 4 Quick Tips to Convert Prospects to Clients

Salesmanship-in-Print (Part 1 of 3) - How to build your business with the perfect sales letter

Salesmanship-in-Print (Part 2 of 3) - How to build your business with the perfect sales letter

Salesmanship-in-Print (Part 3 of 3) - How to build your business with the perfect sales letter

Don't Overdo It!
Canadian Professional Sales Association

Intentions-Getting Results in 2006
Brad Clements | Performance Decisions

Assessing Your Marketing Database
Source: CPSA

Finding the Key to Sales Success
Canadian Professional Sales Association (CPSA)

Selling Against a Competitor
Canadian Professional Sales Association (CPSA)

Tips to Lower Your Selling Costs
Canadian Professional Sales Association (CPSA)

Qualifying Your Sales ProspectsCanadian Professional Sales Association (CPSA)

Top 5 Tips for Success in Sales
Moe Somani | President & CEO | SOHO Business Group

10 Ways "Solo Flyers" Accelerate Their Sales
Pauline O'Malley | TheRevenueBuilder

Getting Your Foot in the Door: 7 steps to successful cold-calling
Jeff Mowat

No One Likes to Be Sold
By Nathan Jamail

Canadian Cities Ranked in the world in Quality of Living Report Kudos to Vancouver, Ottawa, Toronto, Montreal, Calgary!

HST RESOURCE CENTRE - Is your business ready for the new sales tax landscape, effective July 1, 2010?
See the rates and how it can affect your business.

Last-minute tax tips for small business - 2010
Home renovation credit is one time opportunity
Don MacDonald | Financial Post
Source: Canada.com

Economic Outlook for Business
Craig Alexander, Vice President &
Deputy Chief Economist | TD Bank Financial Group

Last-minute tax tips for small
business
John Tozzi

Can you afford to be your own financial advisor?
Kian Ghanei | Investor's Group

35% of Credit Reports Contain Errors! Understanding Credit Reporting & Your Legal Rights
Bonnie Krisher | K&G Debt & Credit Professionals

The Inherent Lunacies and Fallacies of Time Based Fees
Tom "Bald Dog" Varjan | Dynamic Innovations Squad

Using Social Media to Build Small Business
Kate Trgovac | Digital Marketer and Senior Product Manager, Uniserve

Business Credit Reports: Why is it important?
D&B

Your credit policy is a sales tool
D&B

To develop a sound customer profile to help in decision making
D&B

To develop effective credit policy and procedures
D&B

Know ALL your Customers
D&B

Manage Credit risk
D&B

Choose a dependable credit info provider
D&B

Decoding the Workplace Communication Differences Between the Sexes
If you're a woman, you may sometimes wonder how your male colleagues can get into a heated discussion during a business meeting, end the meeting with issue unresolved, yet walk out of the room as the best of friends.
Source: CPSA

The Coaching of a Winner
Cindy Gordon CA

Seven Reasons To Say "NO" To New Business
Debbie Bermont
Source Co

Before You Attend That Trade Show Get the Most Out of Trade Shows by Preparing in AdvanceSource: About.com

Spring Cleaning – hard work but such a great pay off!
Elinor Warkentin
Goodbye Clutter!