Enjoy this week’s National Edition of SOHOThis Week– events, features, articles and resources, and savings for business

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Small Business Poll

Last Week’s Poll:
How often do you attend events for the purpose of networking your business?
57% attend at least one event.
Results:
Once a month - 11%, 2 times a month - 19%, 3 times per month - 6%, 4 or more time per month - 21%, Less than once per month - 33%, Don’t attend - 10%.

This Week’s Poll Question:
If you were handed $10,000 to spend in your business, where would you spend it?

Take the Poll
Featured on Soho
Devora Zack

Don’t arrive late!  Don’t just stand there!
Seven Networking No-Nos

Large-scale networking events can help you bolster your Rolodex and make connections that can land you a wealth of new contacts, connections and clients. Coming across as both professional and engaging to those new contacts, however, isn't as simple as it may seem.  Devora Zack, author of "Networking for People Who Hate Networking" shares seven common mistakes you shouldn’t make when networking. Read more

Source:  Wall Street Journal

Jeff Doubek

Hey, got a Second? How to Stop Being an Interruption Magnet

If you feel like interruptions are constantly holding you back at work then it may be time to admit you have a problem. You're an interruption magnet.  Yes, distractions aren't always your fault. But if you frequently struggle to make headway on priority tasks due to phone calls, passing co-workers, email, and other various distractions, it's possible that you are inviting these work-stopping moments into your world.  Here are 8 tips for cutting down distractions by productivity expert and spokesperson for Day-Timer, Jeff Doubek. Read more

Source: Dumb Little Man

Essential Tactics for Unlocking the Value of Your B2B Brand
Real-world ways you can start strengthening your B2B brand and using it to drive revenue at your organization.

Essential #5 of 6:
Use your B2B brand to increase email conversions.

Showcasing a B2B brand through display advertising is a great way to increase email response and conversion rates. Before renting an email list for a set of subscribers in your target market, see if there’s an opportunity to reach these same eyeballs through display ad campaigns running before, during, and after the email blast date. This is an excellent way to reinforce your brand awareness through multiple channels, and in doing so, you’ll “warm” them up to being more receptive and responsive to your email campaign.

Source: Bizo, Inc.

Essential #6 – Stay tuned next week!


Featured Deal

February 28
Top of Toronto:  After Hours at Turf Lounge

Toronto Board of Trade
Toronto, ON
Learn more and register

Conference

March 6-9
PDAC 2011
International Convention, Tradeshow and Investors Exchange
Mining Investment Show
Toronto, ON
Learn more and register

Conference March 7th 2011 6pm (PST)
Closing More Sales Webinar
Tom Abbott, Soho Sales Coaching
Learn more and register

March 22
Dragon’s Den Successful Pitchers Panel
with Host, Diane Buchner
Enterprise Toronto
Toronto, ON
Learn more and register

March 29
Successful You Awards
Small Business BC
Vancouver, BC
Learn more and register

Conference April 11th 2011 7pm (PST)
Winning Sales Attitude Webinar
Tom Abbott, Soho Sales Coaching
Learn more and register
Conference April 14-15, 2011
BC HRMA Conference
Featuring Kevin O’Leary | Vancouver, BC
Learn more and Register 
Keynote June 29, 2011
BCBusiness Top 100 Luncheon2011

Featuring Jim Pattison | Vancouver, BC
Learn more and Register
Calendar
Feature Deal

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In The Spotlight
Don Dewar
Don Dewar
VideoBOOST! Communications Group

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