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Are Consumers Interested in Finding Deals on Social Sites?
Many web users like heading to Facebook for discounts, but some research suggests emails may be preferred—and more effective
Discounts and deals have been used by many brands as a tactic to
encourage Facebook or Twitter engagement among shoppers, and research has shown that receiving such offers is a top reason social network users follow brands on the sites. But have consumers made a strong connection between social networks and retail?
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Source: eMarketer Daily
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5 Things You Should Never Say While Negotiating
Every entrepreneur spends some time haggling, whether it is with customers, suppliers, investors, or would-be employees.
Most business owners are street smart, and seem to naturally perform well in negotiations. You probably have a trick or two—some magic phrases to say, perhaps—that can help you gain the upperhand. But, often, the moment you get into trouble in a negotiation is when something careless just slips out. If you are new to negotiation, or feel it is an area where you can improve, check out these tips on precisely what not to say. Read more
By Mike Hofman, Editor, Inc.com
Source: Inc.com
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Ten ways to stress test your business idea
Try as you might, you can’t write a business plan for every idea you dream up. You need a set of questions that will help you filter or ‘stress test’ your ideas. Management guru Peter Drucker always focused on questions, suggesting that failure often resulted from not asking the right questions.
Here are ten questions you should ask yourself before proceeding with any business idea... Read more
Compiled by K. Jensen, S. Wise. Ted Rogers School of Management, Ryerson University
Source: Globe & Mail
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APRIL 30 – MAY 1, 2011, TORONTO, ON
Business Franchise and Investment Expo
The Business Exchange
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MAY 6, 2011, TORONTO, ON
Top of Toronto Get Connected
Toronto Board of Trade
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MAY 14 – MAY 15, 2011, CALGARY, AB
Business Franchise and Investment Expo
The Business Exchange
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JUNE 6, 2011, TORONTO ON
Canada’s Marketing & Innovation Conference
The Art of Leadership
Remarkable speakers, unparalleled learning, invaluable networking.
Use discount promo code: SOHO
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JUNE 9, 2011, VANCOUVER BC
Canada’s Marketing & Innovation Conference
The Art of Marketing featuring Guy Kawasaki
Remarkable speakers, unparalleled learning, invaluable networking.
Use discount promo code: SOHO
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JUNE 29, 2011,Vancouver, BC
BCBusiness Top 100 Luncheon
featuring Jimmy Pattison Live
If you could ask him one question what would it be? Join a conversation with Jimmy Pattison and Peter Legge. Speaker Only tickets available. Lunch sold out.
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Receive $65 Basket of Goodies when you order a copy of John Warrillow’s “Built to Sell – Creating a Business That Can Thrive Without You” for only $15.96.
Offer expires: April 30, 2011.
Your $65 Basket of Goodies include:
- 1 year free subscription to Inc. Magazine
- An e-book from the E-myth on building a sellable company
- 2 hour conference call with the author
- A free BizBuySell.com valuation report
- $25 Kiva.org loan in your honor
What’s the secret to getting the highest price for your business? Recurring Revenue. When acquirers look into buying a business, they need to know how the company will continue to generate sales and profits after the business owner has sold the company. In this book, John identifies a list of the top six forms of recurring revenue ranked from least to most attractive in the eyes of an acquirer.
Built to Sell was voted one of Inc. magazine’s “Best Books for Business Owners” in 2010.
Expires April 30, 2011
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John Warrillow, Entrepreneur, Author, Speaker
John Warrillow is an entrepreneur, author and speaker. Throughout his career as an entrepreneur, John has started and exited four companies. Most recently, he transformed Toronto-based Warrillow & Co. from a boutique consultancy into a recurring revenue model subscription business, which he sold to The Corporate Executive Board (NASDAQ: EXBD) in 2008. He is the Author of Drilling for Gold and in 2008 was recognized by BtoB Magazine’s “Who’s Who” list as one of America’s most influential business-to-business marketers. John's latest book is Built To Sell: Creating a Business That Can Thrive Without You. Most of the year, John lives with his wife and kids in southern France, where the climate enables year-round cycling and running, which is important to John as one day he would like to qualify for the Ironman World Championship in Kona, Hawaii.
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