Enjoy this week’s National Edition of SOHO eNews – events, features, articles and resources, and savings for business

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SOHO wishes each and everyone a wonderful and enjoyable holiday season. Thank you for all your support in 2010!

Featured on SOHO

Social Media Is Greater Marketing Priority for Small Businesses

The businesses surveyed overwhelmingly considered word-of-mouth the most important marketing tactic for finding new customers, but that figure includes discussions that take place both online and offline. Websites and email marketing followed as the only other tactics a majority of small businesses said were “very important.” Read more

Source:  eMarketer

Lisa Phillips

How to Build
a Better Banner Ad

Benefits of Email Marketing

Growing the value of your customer relationships while also converting new prospects can be a tough challenge. But the effectiveness of today’s email marketing tools now makes it surprisingly affordable. Read more

Source: Easy Contact by Deluxe

Lisa E. Phillips, Senior Analyst, eMarkete

Pity the standard banner ad, the workhorse of the webpage. It does not dazzle with video or rich media or annoy visitors by popping up or under other content. Read more


Industry Partner Events

December 2010
Lots of holiday parties!  Be safe, don’t drink and drive and enjoy!

Boost Your Sales with a Unique Selling Proposition
Free Online Webinar, by TD Canada Trust
www.tdcanadatrust.com/smallbusiness/unique_selling.jsp

January 25, 2011
The Canadian Networker, Toronto, ON
The Ultimate Networking Event featuring exhibitors, speakers, alliance groups and many individuals who come to meet new connections.
Learn more and Register

January 29-30, 2011
Small Business Marketing Summit 2011

The Calgary Business Professionals Group, Calgary, AB
Learn more and Register

February 1, 2011
2010 Top 40 Under 40

Presented by Business in Vancouver, Vancouver, BC
Learn more and register

April 14-15, 2011
BC HRMA Conference
Featuring Kevin O’Leary, Vancouver, BC
Learn more 

Toronto Board of Trade
www.bot.com/source/calendar/index.cfm?Section=Upcoming_Events

Calgary Chamber of Commerce
www.calgarychamber.com/events.html

Ottawa Chamber of Commerce
www.ottawachamber.ca/index.php/events-calendar.html

Business In Vancouver Datebook
www.biv.com/events.asp

 

Savings Center Feature

60 Day Free Trial plus send unlimited emails starting at $9 per month

EasyContact by Deluxe is an intuitive email marketing platform that lets you easily create, send and manage email campaigns with ease. Solutions are designed to meet your specific email marketing needs including creative design, contact list management, scheduling, performance tracking and more. View Offer

Holiday Cards

Plus:

50% off Logo Design
25% off promotional printing
50% off business cheques
Save on Promotional Products
Web Design $69.99/month

Visit the Savings Centre


Featured Member

Ryan Freeman

Ryan Freeman President  
Strider Inc.


Inspiration Quote: There will always be intangible rewards when it comes to brand building and raising awareness, but you can't know if you're winning the game if you don't keep score.

view profile

Be a Featured Member! Click Here

 

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